Interesting: A Third of Young Women Would Gladly Swap IQ for Larger Breasts

The Jordan effect...

They say it’s what’s inside that counts – but most young women in this country would beg to differ, it seems.

Shocking new research shows almost half of young women aged 18 to 25 would prefer to have large breasts than high intelligence - with a third even saying they would gladly swap.

Experts have blamed the growing obsession with celebrity culture among youngsters together with the burgeoning market for plastic surgery.

The study, which has alarmed women’s groups, also found a quarter of those surveyed felt bigger breasts would make them feel ‘happier’.

And almost 60 per cent of the respondents believed that men would be ‘more interested’ in them romantically if they had bigger breasts.

It comes amid widespread concern about the pressures put on modern-day women through advertising and magazines. Read more here...

Are video commercials like this one driving women's self-image?